Chartreuse Chic
for eco friendly fashionistas

Show off those shoulder blades

This adorable racer back dress was going to be my impulse purchase in NYC last weekend -- I was so bummed when they didn't have my size! It's made of Inego, which Wikipedia tells us is "the first commercially viable man-made fiber made from 100% annually renewable resources." Sweet. My memory is that is was soft and smooth at the same time, and the colors were muted-but-warm, skin-but-better shades. Super sweet.

The dress is a little on the thin/clingy side to be worn alone by anyone out of college, but it would look fantastic over jeans or a mini, and would make an ideal beach dress. The butterfly is simple enough that you won't be tired of looking at it in a month, and I love it's unexpected placement on the back. This season's Moral Fervor collection is inspired by the genetically modified food debate, and the write-up on the company's website is both informative and balanced. It's refreshing to hear from someone who's eco friendly who also recognizes that there are some benefits to genetically modified food. The Moral Fervor folks really sum up the problem well ("How can we feed future generations without destroying our ecosystem and ourselves in the process?") and while you should buy their clothes because they look fabulous, it's even better to know you're supporting smart designers who are interested in things beyond fashion.

Moral Fervor Racer Dress $80. I don't know anything about Kaight's online purchases, but the adorable redhead at their lower east side store was one of the sweetest and most engaging people I spoke to on my visit to NY. Eco friendly boutiques seem to attract a much nicer set of people than your average shop, but this particular girl seemed to genuinely enjoy chatting with the people in the store. If we moved back to the EV, Kaight would definitely become my new Envi.

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